Ben Rains delves into the big business behind college basketball that helps fuel the sport, as the likes of Nike, CBS, ESPN, and others continue to pour millions of dollars into NCAA hoops.
(0:30) - College Basketball: How Much Are The Teams Worth?
(2:30) - NCAA's Role In The Money Madness: CBS and Turner Broadcast Deals
(6:15) - Regular Season Broadcasting
(8:45) - In-Season Tournaments
(12:00) - College Basketball Controversy
(15:00) - School Sponsorship Deals
(18:45) - Episode Roundup: Podcast@Zacks.com