Ben Rains explores the growing international business of the NBA, which has been driven by major media rights deals with Disney (DIS) and Time Warner (TWX), a massive Nike (NKE) sponsorship and forward-looking partnerships that include Amazon’s (AMZN) Twitch streaming service.
(1:00) - Global Growth of the NBA
(8:45) - Famous Athletes, Fan Base and Advertising: NFL vs. NBA
(13:00) - NBA Broadcasting Deals and TV Ratings
(17:35) - Social Media Presence and Sponsorships
(24:00) - NBA Team Valuations and Player Salaries
(29:20) - The Future of the NBA